Goovi is a brand whose motto is “good. easy. natural.”. The communication on social media tries to follow this strand in which, on one hand, we want to celebrate positivity and cheerfulness, on the other, the genuineness and naturalness of its products. Michelle Hunziker is the co-founder and, of course, is a strong communication asset.
The project consists of two parts: the weekly schedule (Instagram and Facebook) and the video productions.
Chief Content: Serena Pezzato
Art Director: Cecilia Percivale
Author: Noemi Mariani
Agency: Freeda Media